Narayana Peesapaty, a 50-year-old Hyderabad-based researcher, quit his job to work on his dream project round the clock in 2006. The epoch-making idea that compelled him to fund the project by selling his own house is that of not developing a mobile app but creating edible cutlery in order to eradicate plastic cutlery.
Narayana Peesapaty, who has contributed immensely to water, energy and rural development for years, took up the project as a solution to help farmers cultivating jowar (the poor man’s crop) and reduce carbon footprint at the same time. 120 billion pieces of plastic cutlery are annually disposed, according to him.
He hit upon the idea of edible cutlery during a flight. He noticed that some of the passengers around him were using thin wafer-like khakhra (a thin, flat, delicious, crunchy snack made from wheat flour in Gujarati cuisine) as spoons to scoop up rice and curry. It motivated him to experiment with hard jowar roti (flat sorghum bread) to scoop vegetables during his meals in semi-arid regions of Andhra Pradesh. He linked this experience to his in-flight epiphany and decided to create edible spoons from jowar and other flours.
Narayana Peesapaty claims that his edible cutlery is nutritious to the core. Made from dough of wheat, jowar and rice powder, the edible spoons are crunchy and available in three different flavors: sweet, salty and plain. Spices like rock salt, cumin seed and black pepper are mixed with the dough to make spoons delicious in taste. Soy beans, barley, ragi and millet like corn are also used to make them gluten free.
The moisture quotient is so low that edible spoons remain in shape for 10 minutes at least. An edible spoon is rich in such nutrients as calcium, iron, zinc, fibre, magnesium and folic acid. Taking tea or coffee or soup with these spoons is like having a nutritious meal.
Since the launch of the project titled Bakeys, Narayana Peesapaty has made 6,000-7,000 spoons manually. His current focus is developing a system to manufacture as many as 50,000 spoons in a span of 8 hours. Narayana Peesapaty and his wife employ only women and physically challenged people to manufacture edible cutlery in Hyderabad. Men do labor-intensive work like machine maintenance and repairs.
At the initial stage of the project, he faced rejection from whoever he approached to market and sell the product. They laughed it away doubting the quality and thinking that spoons would break. He took up the challenge, which resulted in a fair number of orders, and then the word-of-mouth marketing saved the project. He spent seven years on research and development to perfect the product.
Narayana Peesapaty is looking to engage farmers directly with the project so that the cost of end products can be considerably reduced. He is also trying to get subsidies from Indian government for buying grains for farmers. The couple – he and his wife – has already started experimenting with the same materials to make forks, knives and chopsticks.
BRILLIANT !
Wish you mega-success.
What an idea sir. In fact I avoid ordering packaged food on environmental consideration. In fact hotel industry can adopt tradition leaf based Pattal or banana leaves to serve food in India. It would generate employment to traditional manufacturer.
I am very much Interested in Expanding Ur Business in Pune.
I am Srinivas from Vizag settled in Pune
excellant sir. is it already marketed? is it possible for us to market in south india. can you please confirm contact details for business proposal.
best regards
Rajendran.n
I am very much interested. How can contact you.
Dear Sir,
Your idea is so much innovative. Need to know if I can contribute in this.
I am working in a insurance company and looking for setting up my business with a new product line.
Please reply on my mail.
If distributorship can be provided here in Chhattisgarh
Sir i want start this business in delhi. Please give me your company franchines or distributor please reply me. My
Mail id :trackdeal2018@gmail.com
Name :Raj pal
I like the idea too.. .Please provide the best contact number to reach you.
Dear Mr. Narayana Peesapaty:
Their is any possibility to have your email, so I can be in contact with you??.
Here in Argentina is very complicated to import your products. As I told you in the last email the raw materials to make your products is very easy to have it, but the important thing is the know how to make the mixer between the beens to have and excellent product.
As you say that with your wife you are investigating to make the same process of the SPOON also for FORKS AND KNIFES. That´s why I´m very very interesting to developed all this products in Argentina. To sell in Argentina and also in countries like CHILE,PARAGUAY,URUGUAY AND BRASIL.
My best regards and please be in touch as soon as possible.
Engineer Andrés Chiavelli
Hi Andres, did you get Mr. Narayana Peesapaty email? can you share it with me?